/* meetup-seo.com | SEO Agency | Reggio Emilia, Italy | EUR | EN/IT
   Warm Cream #FAF7F2 + Tangerine #FF6B35 + Forest Night #0E1A0E (ALL NEW!)
   Bitter (FIRST USE! slab serif) + Hanken Grotesk (FIRST USE!)
   mup- CSS prefix | MUP JS | $mup PHP
   FIXED LEFT SIDEBAR NAV (FIRST IN ENTIRE SERIES!)
   EDITORIAL SPLIT HERO | INDUSTRIES TICKER | LEFT-BORDER SERVICE CARDS
   VERTICAL NUMBERED TIMELINE (first vertical!) | 1+2 TESTIMONIALS (first layout!)
   3-COLUMN FAQ GRID (first 3-col!) | WARM CREAM FOOTER (opposite of dark!)
   LinkedIn + YouTube (FIRST!) + Twitter */
@import url('https://fonts.googleapis.com/css2?family=Bitter:ital,wght@0,400;0,500;0,600;0,700;1,400;1,700&family=Hanken+Grotesk:wght@300;400;500;600;700&display=swap');

:root {
  --mup-cream:  #FAF7F2;  --mup-sand:   #F0EDE5;  --mup-linen:  #E8E2D5;
  --mup-border: #DDD6C8;  --mup-borderL:#EDE8E0;
  --mup-dark:   #0E1A0E;  --mup-dark2:  #1C2F1C;  --mup-mid:    #3D5240;
  --mup-stone:  #7A8C6E;  --mup-stoneL: #9BAA8E;
  --mup-tang:   #FF6B35;  --mup-tang2:  #E55A28;
  --mup-tangT:  rgba(255,107,53,.1);  --mup-tangT2: rgba(255,107,53,.06);
  --mup-white:  #FFFFFF;  --mup-max: 1100px;
  --mup-sidebar:240px;
  --mup-fh:     'Bitter', Georgia, serif;
  --mup-fb:     'Hanken Grotesk', system-ui, sans-serif;
  --mup-r:4px;  --mup-r2:8px; --mup-r3:14px; --mup-r4:20px;
  --mup-ease:   all .2s cubic-bezier(.4,0,.2,1);
  --mup-sh:     0 2px 16px rgba(14,26,14,.06);
  --mup-sh2:    0 16px 60px rgba(14,26,14,.1);
}

*,*::before,*::after{box-sizing:border-box;margin:0;padding:0;}
html{scroll-behavior:smooth;}
body{background:var(--mup-cream);color:var(--mup-dark);font-family:var(--mup-fb);font-size:.95rem;line-height:1.7;overflow-x:hidden;}
img{display:block;max-width:100%;}a{color:inherit;text-decoration:none;}ul{list-style:none;}
button{font-family:inherit;cursor:pointer;border:none;background:none;}
input,textarea,select{font-family:inherit;}address{font-style:normal;}
h1{font-family:var(--mup-fh);line-height:1.05;}
h2{font-family:var(--mup-fh);font-size:clamp(1.7rem,2.5vw,2.8rem);font-weight:700;line-height:1.15;}
h3{font-family:var(--mup-fh);font-size:1.2rem;font-weight:600;}
p{font-size:.9rem;line-height:1.78;color:var(--mup-stone);}

.mup-wrap{max-width:var(--mup-max);margin:0 auto;padding:0 2.5rem;}
.mup-slab{padding:5.5rem 0;}
.mup-eyebrow{font-family:var(--mup-fb);font-size:.42rem;font-weight:600;text-transform:uppercase;letter-spacing:.28em;color:var(--mup-tang);display:block;margin-bottom:.5rem;}

/* ═══════════════════════════════════════════════════════════
   FIXED LEFT SIDEBAR NAV (FIRST IN ENTIRE SERIES!)
   ═══════════════════════════════════════════════════════════ */
.mup-sidebar{
    position:fixed;left:0;top:0;bottom:0;
    width:var(--mup-sidebar);
    background:var(--mup-cream);
    border-right:1.5px solid var(--mup-border);
    z-index:200;
    display:flex;flex-direction:column;
    padding:2rem 1.8rem;
    overflow-y:auto;
}
/* BIGGER LOGO: 1.9rem Bitter - bigger than body text .95rem */
.mup-logo{font-family:var(--mup-fh);font-size:1.9rem;font-weight:700;color:var(--mup-dark);letter-spacing:-.01em;display:block;margin-bottom:2.5rem;line-height:1.1;}
.mup-logo em{font-style:normal;color:var(--mup-tang);}
.mup-sidebar-nav{display:flex;flex-direction:column;gap:.1rem;flex:1;}
/* Nav links: 1.08rem Hanken Grotesk 500 (bigger than body .95rem) */
.mup-snk{font-family:var(--mup-fb);font-size:1.08rem;font-weight:500;color:var(--mup-stone);padding:.38rem 0;display:flex;align-items:center;justify-content:space-between;border-bottom:1px solid transparent;transition:color .14s;}
.mup-snk:hover,.mup-snk.mup-active{color:var(--mup-tang);}
.mup-snk-arrow{opacity:0;transform:translateX(-4px);transition:opacity .14s,transform .14s;}
.mup-snk:hover .mup-snk-arrow,.mup-snk.mup-active .mup-snk-arrow{opacity:1;transform:none;}
.mup-sidebar-sep{border:none;border-top:1px solid var(--mup-border);margin:1rem 0;}
.mup-sidebar-btm{display:flex;flex-direction:column;gap:.6rem;}
.mup-lang-sb{display:flex;align-items:center;gap:.3rem;}
.mup-la{font-family:var(--mup-fb);font-size:.44rem;font-weight:600;text-transform:uppercase;letter-spacing:.1em;color:var(--mup-stone);cursor:pointer;transition:color .14s;padding:.06rem .12rem;}
.mup-la:hover,.mup-la.mup-lon{color:var(--mup-tang);}
.mup-la-sep{font-size:.44rem;color:var(--mup-border);}
.mup-sb-cta{display:block;width:100%;background:var(--mup-tang);color:white;font-family:var(--mup-fb);font-size:.92rem;font-weight:600;padding:.52rem .8rem;border-radius:var(--mup-r2);text-align:center;transition:background .14s;white-space:nowrap;}
.mup-sb-cta:hover{background:var(--mup-tang2);}

/* Content zone (shifted right by sidebar) */
.mup-content-zone{margin-left:var(--mup-sidebar);min-height:100vh;background:var(--mup-cream);}

/* Mobile elements */
.mup-mob-toggle{display:none;position:fixed;top:1rem;left:1.2rem;z-index:300;width:44px;height:44px;background:var(--mup-tang);border-radius:var(--mup-r2);color:white;border:none;cursor:pointer;align-items:center;justify-content:center;box-shadow:0 4px 16px rgba(255,107,53,.3);}
.mup-mob-overlay{position:fixed;inset:0;background:rgba(14,26,14,.5);z-index:190;opacity:0;pointer-events:none;transition:opacity .25s;}
.mup-mob-overlay.mup-ov-on{opacity:1;pointer-events:auto;}
.mup-mob-cls{position:absolute;top:1.2rem;right:1.2rem;color:var(--mup-stone);transition:color .14s;display:none;}
.mup-mob-cls:hover{color:var(--mup-tang);}

/* ═══════════════════════════════════════════════════════════
   EDITORIAL SPLIT HERO
   ═══════════════════════════════════════════════════════════ */
.mup-hero-zone{background:var(--mup-cream);padding:4.5rem 0;overflow:hidden;}
.mup-hero-in{max-width:var(--mup-max);margin:0 auto;padding:0 2.5rem;display:grid;grid-template-columns:1.25fr 1fr;gap:4rem;align-items:center;}
.mup-hero-tag{font-family:var(--mup-fb);font-size:.44rem;font-weight:600;text-transform:uppercase;letter-spacing:.28em;color:var(--mup-tang);margin-bottom:.9rem;display:flex;align-items:center;gap:.5rem;}
.mup-hero-tag::before{content:'';width:20px;height:1.5px;background:var(--mup-tang);}
.mup-hero-h1{font-family:var(--mup-fh);font-size:clamp(2.6rem,4.5vw,5rem);font-weight:700;color:var(--mup-dark);line-height:1.07;margin-bottom:1.4rem;}
.mup-hero-h1 em{font-style:italic;color:var(--mup-tang);}
.mup-hero-sub{font-size:.94rem;color:var(--mup-stone);line-height:1.8;max-width:48ch;margin-bottom:2rem;}
.mup-hero-ctas{display:flex;gap:.7rem;flex-wrap:wrap;}
.mup-hero-img-box{border-radius:var(--mup-r4);overflow:hidden;background:var(--mup-linen);aspect-ratio:4/5;position:relative;}
.mup-hero-img-box img{width:100%;height:100%;object-fit:cover;}
.mup-hero-badge{position:absolute;bottom:1.5rem;left:1.5rem;background:var(--mup-tang);color:white;font-family:var(--mup-fh);font-size:.84rem;font-weight:700;font-style:italic;padding:.35rem .75rem;border-radius:var(--mup-r2);}

/* ═══════════════════════════════════════════════════════════
   INDUSTRIES TICKER (continuous scroll)
   ═══════════════════════════════════════════════════════════ */
.mup-ticker-zone{background:var(--mup-dark);padding:1rem 0;overflow:hidden;border-top:1px solid rgba(255,107,53,.2);border-bottom:1px solid rgba(255,107,53,.2);}
.mup-ticker-track{display:flex;align-items:center;gap:0;white-space:nowrap;animation:mup-roll 40s linear infinite;}
.mup-ticker-item{font-family:var(--mup-fh);font-size:.84rem;font-weight:600;font-style:italic;color:rgba(255,255,255,.35);padding:0 2rem;flex-shrink:0;}
.mup-ticker-sep{color:var(--mup-tang);opacity:.4;padding:0 .5rem;flex-shrink:0;}
@keyframes mup-roll{from{transform:translateX(0);}to{transform:translateX(-50%);}}

/* ═══════════════════════════════════════════════════════════
   LEFT-BORDER SERVICE CARDS (3x2 grid, orange border on hover)
   ═══════════════════════════════════════════════════════════ */
.mup-svc-zone{background:var(--mup-sand);}
.mup-svc-lattice{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:var(--mup-border);border:1px solid var(--mup-border);border-radius:var(--mup-r3);overflow:hidden;margin-top:2.5rem;}
.mup-svc-plate{background:var(--mup-cream);padding:2rem;border-left:4px solid transparent;transition:var(--mup-ease);position:relative;text-decoration:none;display:block;}
.mup-svc-plate:hover{border-left-color:var(--mup-tang);background:var(--mup-sand);}
.mup-svc-ord{font-family:var(--mup-fh);font-size:3.5rem;font-weight:700;font-style:italic;color:rgba(14,26,14,.05);line-height:1;margin-bottom:.6rem;}
.mup-svc-ico{color:var(--mup-tang);margin-bottom:.7rem;}
.mup-svc-nm{font-family:var(--mup-fh);font-size:1.1rem;font-weight:700;color:var(--mup-dark);margin-bottom:.4rem;}
.mup-svc-bl{font-size:.8rem;color:var(--mup-stone);line-height:1.7;}
.mup-svc-fr{font-family:var(--mup-fb);font-size:.74rem;font-weight:500;color:var(--mup-stone);margin-top:.7rem;}
.mup-svc-fr strong{color:var(--mup-tang);}
.mup-svc-arr{position:absolute;bottom:1.3rem;right:1.3rem;color:var(--mup-tang);opacity:0;transition:opacity .18s;}
.mup-svc-plate:hover .mup-svc-arr{opacity:1;}

/* ═══════════════════════════════════════════════════════════
   ABOUT SECTION
   ═══════════════════════════════════════════════════════════ */
.mup-about-zone{background:var(--mup-cream);}
.mup-about-grid{display:grid;grid-template-columns:1fr 1.2fr;gap:4rem;align-items:center;}
.mup-about-img{border-radius:var(--mup-r4);overflow:hidden;height:420px;background:var(--mup-linen);}
.mup-about-img img{width:100%;height:100%;object-fit:cover;}
.mup-about-para{font-size:.9rem;color:var(--mup-stone);line-height:1.82;margin-bottom:1rem;}
.mup-about-stats{display:grid;grid-template-columns:1fr 1fr;gap:1rem;margin-top:1.5rem;}
.mup-about-sv{font-family:var(--mup-fh);font-size:2rem;font-weight:700;font-style:italic;color:var(--mup-tang);}
.mup-about-sl{font-size:.64rem;font-weight:500;text-transform:uppercase;letter-spacing:.15em;color:var(--mup-stone);}

/* CASE STUDIES: alternating panels */
.mup-cases-zone{background:var(--mup-linen);}
.mup-case-panels{display:flex;flex-direction:column;gap:1.5rem;margin-top:2.5rem;}
.mup-case-panel{background:var(--mup-cream);border:1.5px solid var(--mup-border);border-radius:var(--mup-r4);overflow:hidden;display:grid;grid-template-columns:1.3fr 1fr;transition:var(--mup-ease);}
.mup-case-panel:hover{box-shadow:var(--mup-sh2);border-color:rgba(255,107,53,.3);}
.mup-case-panel.mup-flip{grid-template-columns:1fr 1.3fr;}
.mup-case-panel.mup-flip .mup-case-body{order:-1;}
.mup-case-img-side{background:var(--mup-linen);overflow:hidden;min-height:300px;}
.mup-case-img-side img{width:100%;height:100%;object-fit:cover;}
.mup-case-body{padding:2.5rem 3rem;display:flex;flex-direction:column;justify-content:center;}
.mup-case-badge{font-family:var(--mup-fb);font-size:.42rem;font-weight:600;text-transform:uppercase;letter-spacing:.22em;color:var(--mup-tang);margin-bottom:.4rem;}
.mup-case-nm{font-family:var(--mup-fh);font-size:1.5rem;font-weight:700;color:var(--mup-dark);margin-bottom:.3rem;}
.mup-case-city{font-size:.72rem;color:var(--mup-stone);margin-bottom:1.2rem;}
.mup-case-mets{display:flex;gap:2rem;margin-bottom:1rem;}
.mup-case-m{text-align:left;}
.mup-case-mv{font-family:var(--mup-fh);font-size:2rem;font-weight:700;font-style:italic;color:var(--mup-tang);line-height:1;}
.mup-case-ml{font-size:.6rem;text-transform:uppercase;letter-spacing:.1em;color:var(--mup-stone);margin-top:.15rem;}
.mup-case-desc{font-size:.86rem;color:var(--mup-stone);line-height:1.8;margin-bottom:.8rem;}
.mup-case-tags{display:flex;flex-wrap:wrap;gap:.35rem;}
.mup-case-tag{font-size:.66rem;background:var(--mup-tangT2);color:var(--mup-tang);padding:.15rem .55rem;border-radius:100px;}

/* ═══════════════════════════════════════════════════════════
   VERTICAL NUMBERED TIMELINE (FIRST VERTICAL TIMELINE!)
   ═══════════════════════════════════════════════════════════ */
.mup-proc-zone{background:var(--mup-dark);padding:6rem 0;}
.mup-proc-h2{color:rgba(250,247,242,.6);}
.mup-vtl{margin-top:3rem;position:relative;max-width:750px;}
.mup-vtl::before{content:'';position:absolute;left:24px;top:0;bottom:0;width:2px;background:linear-gradient(to bottom,var(--mup-tang),rgba(255,107,53,.1));z-index:0;}
.mup-vtl-step{display:grid;grid-template-columns:48px 1fr;gap:2rem;margin-bottom:3rem;position:relative;z-index:1;}
.mup-vtl-step:last-child{margin-bottom:0;}
.mup-vtl-circle{width:48px;height:48px;border-radius:50%;background:var(--mup-tang);display:flex;align-items:center;justify-content:center;font-family:var(--mup-fh);font-size:.9rem;font-weight:700;color:white;flex-shrink:0;}
.mup-vtl-body{padding-top:.5rem;}
.mup-vtl-nm{font-family:var(--mup-fh);font-size:1.15rem;font-weight:700;color:rgba(250,247,242,.7);margin-bottom:.4rem;}
.mup-vtl-bl{font-size:.84rem;color:rgba(250,247,242,.3);line-height:1.78;}

/* ═══════════════════════════════════════════════════════════
   1+2 TESTIMONIALS (featured + 2 small side by side - UNIQUE!)
   ═══════════════════════════════════════════════════════════ */
.mup-testi-zone{background:var(--mup-cream);}
.mup-testi-feat{background:var(--mup-dark);border-radius:var(--mup-r4);padding:3.5rem 4rem;margin-bottom:1.2rem;position:relative;overflow:hidden;}
.mup-testi-feat::before{content:'"';position:absolute;right:3rem;top:-1.5rem;font-family:var(--mup-fh);font-size:14rem;color:rgba(255,107,53,.08);line-height:1;pointer-events:none;}
.mup-testi-fq{font-family:var(--mup-fh);font-size:clamp(1.1rem,2vw,1.6rem);font-style:italic;color:rgba(250,247,242,.6);line-height:1.5;margin-bottom:1.5rem;}
.mup-testi-who{font-family:var(--mup-fb);font-size:.86rem;font-weight:600;color:rgba(250,247,242,.35);}
.mup-testi-role{font-size:.72rem;color:rgba(250,247,242,.2);}
.mup-testi-pair{display:grid;grid-template-columns:1fr 1fr;gap:1.2rem;}
.mup-testi-card{background:var(--mup-sand);border:1.5px solid var(--mup-border);border-radius:var(--mup-r4);padding:1.8rem;}
.mup-testi-qmark{font-family:var(--mup-fh);font-size:2.5rem;color:var(--mup-tang);line-height:1;margin-bottom:.6rem;}
.mup-testi-q{font-size:.86rem;color:var(--mup-stone);line-height:1.75;margin-bottom:.8rem;}
.mup-testi-who2{font-family:var(--mup-fb);font-size:.82rem;font-weight:600;color:var(--mup-dark);}
.mup-testi-role2{font-size:.7rem;color:var(--mup-stone);}

/* ═══════════════════════════════════════════════════════════
   3-COLUMN FAQ GRID (FIRST 3-COL FAQ IN SERIES!)
   ═══════════════════════════════════════════════════════════ */
.mup-faq-zone{background:var(--mup-sand);}
.mup-faq-tri{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:var(--mup-border);border:1px solid var(--mup-border);border-radius:var(--mup-r3);overflow:hidden;margin-top:2.5rem;}
.mup-faq-col{background:var(--mup-cream);}
.mup-fq{border-bottom:1px solid var(--mup-border);}
.mup-fq:last-child{border-bottom:none;}
.mup-fq-btn{display:flex;align-items:flex-start;gap:.5rem;padding:.75rem 1rem;cursor:pointer;width:100%;text-align:left;background:none;border:none;}
.mup-fq-qtxt{font-family:var(--mup-fb);font-size:.82rem;font-weight:600;color:var(--mup-dark);flex:1;line-height:1.3;}
.mup-fq.mup-fq-open .mup-fq-qtxt{color:var(--mup-tang);}
.mup-fq-ico{color:var(--mup-stone);flex-shrink:0;transition:transform .18s;margin-top:.06rem;}
.mup-fq.mup-fq-open .mup-fq-ico{transform:rotate(180deg);color:var(--mup-tang);}
.mup-fq-ans{max-height:0;overflow:hidden;transition:max-height .3s ease;}
.mup-fq.mup-fq-open .mup-fq-ans{max-height:200px;}
.mup-fq-ans-in{padding:.2rem 1rem .75rem;font-size:.78rem;color:var(--mup-stone);line-height:1.75;}

/* PRICING CARDS */
.mup-price-zone{background:var(--mup-cream);}
.mup-pkg-deck{display:grid;grid-template-columns:repeat(3,1fr);gap:1.2rem;margin-top:2.5rem;}
.mup-pkg{border:1.5px solid var(--mup-border);border-radius:var(--mup-r4);overflow:hidden;background:var(--mup-sand);transition:var(--mup-ease);}
.mup-pkg:hover{box-shadow:var(--mup-sh2);transform:translateY(-2px);}
.mup-pkg.mup-pkg-hot{border-color:var(--mup-tang);background:var(--mup-cream);box-shadow:0 0 0 1px var(--mup-tang);}
.mup-pkg.mup-pkg-dark{background:var(--mup-dark);border-color:var(--mup-dark);}
.mup-pkg-hd{padding:1.5rem;border-bottom:1.5px solid var(--mup-border);}
.mup-pkg.mup-pkg-dark .mup-pkg-hd{border-color:rgba(255,255,255,.08);}
.mup-pkg-badge{font-family:var(--mup-fb);font-size:.4rem;font-weight:600;text-transform:uppercase;letter-spacing:.2em;color:var(--mup-stone);margin-bottom:.4rem;}
.mup-pkg.mup-pkg-hot .mup-pkg-badge{color:var(--mup-tang);}
.mup-pkg.mup-pkg-dark .mup-pkg-badge{color:rgba(255,255,255,.25);}
.mup-pkg-nm{font-family:var(--mup-fh);font-size:1.4rem;font-weight:700;font-style:italic;color:var(--mup-dark);margin-bottom:.3rem;}
.mup-pkg.mup-pkg-dark .mup-pkg-nm{color:rgba(250,247,242,.7);}
.mup-pkg-pr{font-family:var(--mup-fh);font-size:2.4rem;font-weight:700;color:var(--mup-tang);line-height:1;letter-spacing:-.02em;}
.mup-pkg-note{font-size:.62rem;color:var(--mup-stone);}
.mup-pkg-body{padding:1.5rem;}
.mup-pkg-tag{font-size:.8rem;color:var(--mup-stone);margin-bottom:1rem;line-height:1.5;}
.mup-pkg.mup-pkg-dark .mup-pkg-tag{color:rgba(255,255,255,.25);}
.mup-pkg-sep{border:none;border-top:1px solid var(--mup-border);margin:.6rem 0 1rem;}
.mup-pkg.mup-pkg-dark .mup-pkg-sep{border-color:rgba(255,255,255,.08);}
.mup-pkg-inc{display:flex;align-items:flex-start;gap:.4rem;font-size:.8rem;color:var(--mup-stone);margin-bottom:.32rem;}
.mup-pkg-inc svg{flex-shrink:0;margin-top:.06rem;color:var(--mup-tang);}
.mup-pkg.mup-pkg-dark .mup-pkg-inc{color:rgba(255,255,255,.25);}

/* CTA */
.mup-cta-zone{background:var(--mup-tang);padding:6rem 0;}
.mup-cta-in{max-width:var(--mup-max);margin:0 auto;padding:0 2.5rem;display:grid;grid-template-columns:1fr auto;align-items:center;gap:3rem;}
.mup-cta-in h2{font-size:clamp(2rem,4vw,4rem);color:white;font-style:italic;}
.mup-cta-btns{display:flex;flex-direction:column;gap:.6rem;flex-shrink:0;}

/* SERVICE DETAIL PAGE */
.mup-svc-dt{max-width:var(--mup-max);margin:0 auto;padding:5rem 2.5rem;display:grid;grid-template-columns:1fr 270px;gap:4rem;align-items:start;}
.mup-svc-aside{background:var(--mup-dark);border-radius:var(--mup-r3);overflow:hidden;position:sticky;top:3rem;}
.mup-svc-aside-top{padding:1.5rem;border-bottom:1px solid rgba(255,255,255,.08);}
.mup-svc-from-lbl{font-family:var(--mup-fb);font-size:.4rem;font-weight:600;text-transform:uppercase;letter-spacing:.2em;color:rgba(255,255,255,.25);margin-bottom:.3rem;}
.mup-svc-from-pr{font-family:var(--mup-fh);font-size:2.4rem;font-weight:700;font-style:italic;color:var(--mup-tang);margin-bottom:.8rem;line-height:1;}
.mup-other-h{font-family:var(--mup-fb);font-size:.38rem;font-weight:600;text-transform:uppercase;letter-spacing:.22em;color:rgba(255,255,255,.18);padding:.8rem 1.4rem .4rem;}
.mup-other-lk{display:flex;align-items:center;gap:.5rem;font-size:.8rem;color:rgba(255,255,255,.2);padding:.42rem 1.4rem;border-top:1px solid rgba(255,255,255,.06);transition:color .14s;}
.mup-other-lk:hover,.mup-other-lk.mup-active{color:var(--mup-tang);}

/* PAGE BANNER */
.mup-pg-top{background:var(--mup-sand);padding:8rem 0 5rem;border-bottom:1.5px solid var(--mup-border);}
.mup-pg-top-in{max-width:var(--mup-max);margin:0 auto;padding:0 2.5rem;text-align:center;}
.mup-pg-top-in h1{color:var(--mup-dark);font-size:clamp(2.5rem,5vw,4.5rem);font-style:italic;}
.mup-pg-top-in h1 em{font-style:normal;color:var(--mup-tang);}
.mup-pg-sub{font-size:.94rem;color:var(--mup-stone);max-width:54ch;margin:.8rem auto 0;line-height:1.78;}

/* BUILDER */
.mup-bld-wrap{max-width:var(--mup-max);margin:0 auto;padding:4rem 2.5rem 8rem;display:grid;grid-template-columns:1fr 280px;gap:4rem;align-items:start;}
.mup-bld-sec{margin-bottom:2rem;}
.mup-bld-lbl{display:block;font-family:var(--mup-fb);font-size:.44rem;font-weight:600;text-transform:uppercase;letter-spacing:.24em;color:var(--mup-tang);margin-bottom:.9rem;}
.mup-sel-row{background:var(--mup-sand);border:1.5px solid var(--mup-border);border-radius:var(--mup-r2);padding:.7rem 1rem;display:flex;align-items:center;gap:.7rem;cursor:pointer;user-select:none;transition:var(--mup-ease);margin-bottom:.4rem;}
.mup-sel-row.mup-sel-on{border-color:var(--mup-tang);background:var(--mup-tangT);}
.mup-sel-dot{width:16px;height:16px;border:1.5px solid var(--mup-border);border-radius:50%;flex-shrink:0;transition:var(--mup-ease);}
.mup-sel-row.mup-sel-on .mup-sel-dot{background:var(--mup-tang);border-color:var(--mup-tang);}
.mup-sel-nm{font-size:.88rem;color:var(--mup-stone);flex:1;}
.mup-sel-row.mup-sel-on .mup-sel-nm{color:var(--mup-dark);font-weight:500;}
.mup-sel-pr{font-family:var(--mup-fh);font-size:.88rem;font-weight:700;font-style:italic;color:var(--mup-tang);}
.mup-adn-rack{display:flex;flex-wrap:wrap;gap:.5rem;}
.mup-adn-chip{background:var(--mup-sand);border:1.5px solid var(--mup-border);border-radius:var(--mup-r2);padding:.42rem .9rem;cursor:pointer;user-select:none;transition:var(--mup-ease);}
.mup-adn-chip.mup-adn-on{border-color:var(--mup-tang);background:var(--mup-tangT);}
.mup-adn-nm{font-size:.8rem;font-weight:500;color:var(--mup-stone);}
.mup-adn-chip.mup-adn-on .mup-adn-nm{color:var(--mup-dark);}
.mup-adn-pr{font-size:.68rem;color:var(--mup-stone);}
.mup-adn-chip.mup-adn-on .mup-adn-pr{color:var(--mup-tang);}
.mup-hrs-box{background:var(--mup-sand);border:1.5px solid var(--mup-border);border-radius:var(--mup-r2);padding:1rem;}
.mup-hrs-hd{display:flex;justify-content:space-between;margin-bottom:.5rem;}
.mup-hrs-lbl{font-size:.86rem;color:var(--mup-stone);}
.mup-hrs-val{font-family:var(--mup-fh);font-size:1.5rem;font-weight:700;font-style:italic;color:var(--mup-tang);}
.mup-hrs-rng{-webkit-appearance:none;width:100%;height:2px;background:var(--mup-border);border-radius:1px;cursor:pointer;}
.mup-hrs-rng::-webkit-slider-thumb{-webkit-appearance:none;width:18px;height:18px;border-radius:50%;background:var(--mup-tang);cursor:pointer;box-shadow:0 2px 8px rgba(255,107,53,.3);}
/* Receipt */
.mup-rcpt{background:var(--mup-dark);border-radius:var(--mup-r3);overflow:hidden;position:sticky;top:3rem;}
.mup-rcpt-hd{padding:.8rem 1.2rem;border-bottom:1px solid rgba(255,255,255,.08);}
.mup-rcpt-hl{font-family:var(--mup-fb);font-size:.4rem;font-weight:600;text-transform:uppercase;letter-spacing:.18em;color:rgba(255,255,255,.2);}
.mup-rcpt-bd{padding:.9rem 1.2rem;}
.mup-rcpt-ln{display:flex;justify-content:space-between;gap:.5rem;font-size:.8rem;margin-bottom:.35rem;}
.mup-rcpt-lnm{color:rgba(255,255,255,.28);}
.mup-rcpt-lnp{font-family:var(--mup-fh);font-style:italic;font-weight:700;color:var(--mup-tang);}
.mup-rcpt-sep{border:none;border-top:1px solid rgba(255,255,255,.07);margin:.4rem 1.2rem;}
.mup-rcpt-tot{display:flex;justify-content:space-between;align-items:flex-end;padding:0 1.2rem .5rem;}
.mup-rcpt-totl{font-family:var(--mup-fb);font-size:.4rem;text-transform:uppercase;letter-spacing:.12em;color:rgba(255,255,255,.18);}
.mup-rcpt-totv{font-family:var(--mup-fh);font-size:1.9rem;font-weight:700;font-style:italic;color:var(--mup-tang);}
.mup-rcpt-ft{padding:.9rem 1.2rem;border-top:1px solid rgba(255,255,255,.07);}
.mup-rcpt-go{display:block;width:100%;background:var(--mup-tang);color:white;font-family:var(--mup-fb);font-size:.94rem;font-weight:600;padding:.72rem;border-radius:var(--mup-r2);border:none;cursor:pointer;transition:background .14s;}
.mup-rcpt-go:hover:not(:disabled){background:var(--mup-tang2);}
.mup-rcpt-go:disabled{opacity:.2;cursor:not-allowed;}

/* CHECKOUT */
.mup-co-wrap{max-width:var(--mup-max);margin:0 auto;padding:5rem 2.5rem 8rem;display:grid;grid-template-columns:1fr 280px;gap:4rem;align-items:start;}
.mup-co-side{position:sticky;top:3rem;background:var(--mup-dark);border-radius:var(--mup-r3);overflow:hidden;}
.mup-co-hd{padding:.8rem 1.2rem;border-bottom:1px solid rgba(255,255,255,.08);}
.mup-co-hl{font-family:var(--mup-fb);font-size:.4rem;font-weight:600;text-transform:uppercase;letter-spacing:.18em;color:rgba(255,255,255,.2);}
.mup-co-bd{padding:.9rem 1.2rem;}
.mup-co-ln{display:flex;justify-content:space-between;gap:.5rem;font-size:.8rem;margin-bottom:.35rem;}
.mup-co-lnm{color:rgba(255,255,255,.28);}
.mup-co-lnp{font-family:var(--mup-fh);font-style:italic;font-weight:700;color:var(--mup-tang);}
.mup-co-sep{border:none;border-top:1px solid rgba(255,255,255,.07);margin:.4rem 1.2rem;}
.mup-co-tot{display:flex;justify-content:space-between;align-items:flex-end;padding:0 1.2rem .5rem;}
.mup-co-totl{font-family:var(--mup-fb);font-size:.4rem;text-transform:uppercase;letter-spacing:.12em;color:rgba(255,255,255,.18);}
.mup-co-totv{font-family:var(--mup-fh);font-size:1.9rem;font-weight:700;font-style:italic;color:var(--mup-tang);}

/* FORMS */
.mup-fg{margin-bottom:.7rem;}
.mup-fl{display:block;font-family:var(--mup-fb);font-size:.42rem;font-weight:600;text-transform:uppercase;letter-spacing:.14em;color:var(--mup-stone);margin-bottom:.28rem;}
.mup-fi{width:100%;background:var(--mup-cream);border:1.5px solid var(--mup-border);border-radius:var(--mup-r2);padding:.62rem 1rem;color:var(--mup-dark);font-size:.92rem;transition:border-color .14s;}
.mup-fi:focus{outline:none;border-color:var(--mup-tang);box-shadow:0 0 0 3px var(--mup-tangT);}
.mup-agree{display:flex;align-items:flex-start;gap:.5rem;font-size:.8rem;color:var(--mup-stone);margin:1rem 0;line-height:1.6;}
.mup-agree input{margin-top:.14rem;accent-color:var(--mup-tang);}
.mup-agree a{color:var(--mup-tang);}

/* BUTTONS */
.mup-btn-tang{display:inline-flex;align-items:center;gap:.4rem;font-family:var(--mup-fb);font-size:.96rem;font-weight:600;color:white;background:var(--mup-tang);padding:.6rem 1.6rem;border-radius:var(--mup-r2);transition:var(--mup-ease);border:none;cursor:pointer;white-space:nowrap;}
.mup-btn-tang:hover{background:var(--mup-tang2);}
.mup-btn-out-d{display:inline-flex;align-items:center;gap:.4rem;font-family:var(--mup-fb);font-size:.96rem;font-weight:600;color:var(--mup-dark);background:transparent;padding:.58rem 1.6rem;border-radius:var(--mup-r2);border:1.5px solid var(--mup-border);transition:var(--mup-ease);white-space:nowrap;}
.mup-btn-out-d:hover{border-color:var(--mup-tang);color:var(--mup-tang);}
.mup-btn-out-w{display:inline-flex;align-items:center;gap:.4rem;font-family:var(--mup-fb);font-size:.96rem;font-weight:600;color:white;background:transparent;padding:.58rem 1.6rem;border-radius:var(--mup-r2);border:1.5px solid rgba(255,255,255,.25);transition:var(--mup-ease);white-space:nowrap;}
.mup-btn-out-w:hover{border-color:white;}
.mup-btn-sm-tang{display:inline-flex;align-items:center;gap:.3rem;font-family:var(--mup-fb);font-size:.88rem;font-weight:600;color:white;background:var(--mup-tang);padding:.34rem 1rem;border-radius:var(--mup-r2);transition:var(--mup-ease);border:none;cursor:pointer;white-space:nowrap;}
.mup-btn-sm-tang:hover{background:var(--mup-tang2);}
.mup-btn-sm-out{display:inline-flex;align-items:center;gap:.3rem;font-family:var(--mup-fb);font-size:.86rem;font-weight:600;color:var(--mup-stone);background:transparent;padding:.32rem 1rem;border-radius:var(--mup-r2);border:1.5px solid var(--mup-border);transition:var(--mup-ease);white-space:nowrap;}
.mup-btn-sm-out:hover{border-color:var(--mup-tang);color:var(--mup-tang);}

/* LEGAL */
.mup-legal-wrap{max-width:800px;margin:0 auto;padding:5rem 2.5rem 8rem;}
.mup-legal-eff{display:inline-block;font-size:.72rem;color:var(--mup-stone);background:var(--mup-sand);border:1.5px solid var(--mup-border);padding:.22rem .8rem;border-radius:100px;margin-bottom:1.5rem;}
.mup-legal-wrap h2{font-family:var(--mup-fh);font-size:1rem;font-weight:700;font-style:italic;color:var(--mup-tang);margin:2.5rem 0 .5rem;}
.mup-legal-wrap p,.mup-legal-wrap li{font-size:.9rem;color:var(--mup-stone);line-height:1.78;margin-bottom:.9rem;}
.mup-legal-wrap ul{padding-left:1.4rem;margin:.5rem 0 .9rem;}
.mup-legal-wrap li{list-style:disc;}
.mup-legal-wrap a{color:var(--mup-tang);}

/* WARM CREAM FOOTER (opposite of dark footers!) */
.mup-footer-zone{background:var(--mup-dark);border-top:3px solid var(--mup-tang);}
.mup-foot-main{max-width:var(--mup-max);margin:0 auto;padding:4rem 2.5rem 2.5rem;display:grid;grid-template-columns:1.6fr 1fr 1fr 1fr;gap:3rem;}
/* BIGGER footer logo: 2rem Bitter italic - bigger than body text */
.mup-foot-logo{font-family:var(--mup-fh);font-size:2rem;font-weight:700;font-style:italic;color:rgba(250,247,242,.3);display:block;margin-bottom:.5rem;}
.mup-foot-logo em{font-style:normal;color:var(--mup-tang);}
.mup-foot-tag{font-size:.72rem;color:rgba(255,255,255,.15);line-height:1.6;margin-bottom:1rem;}
.mup-foot-soc{display:flex;gap:.4rem;}
.mup-foot-soc a{width:32px;height:32px;border:1px solid rgba(255,255,255,.1);border-radius:var(--mup-r2);display:flex;align-items:center;justify-content:center;color:rgba(255,255,255,.2);transition:var(--mup-ease);}
.mup-foot-soc a:hover{border-color:var(--mup-tang);color:var(--mup-tang);}
.mup-foot-col-h{font-family:var(--mup-fb);font-size:.4rem;font-weight:600;text-transform:uppercase;letter-spacing:.22em;color:rgba(255,255,255,.15);margin-bottom:.9rem;}
.mup-foot-nav{display:flex;flex-direction:column;gap:.38rem;}
.mup-foot-nav a{font-size:.78rem;color:rgba(255,255,255,.18);transition:color .14s;}
.mup-foot-nav a:hover{color:var(--mup-tang);}
.mup-foot-ct a{display:flex;align-items:flex-start;gap:.38rem;font-size:.76rem;color:rgba(255,255,255,.18);margin-bottom:.38rem;transition:color .14s;}
.mup-foot-ct a:hover{color:var(--mup-tang);}
.mup-foot-btm{max-width:var(--mup-max);margin:0 auto;padding:.9rem 2.5rem;display:flex;align-items:center;justify-content:space-between;gap:1rem;flex-wrap:wrap;border-top:1px solid rgba(255,255,255,.06);}
.mup-foot-copy{font-size:.62rem;color:rgba(255,255,255,.12);}
.mup-foot-legal{display:flex;gap:1rem;flex-wrap:wrap;}
.mup-foot-legal a{font-size:.62rem;color:rgba(255,255,255,.12);transition:color .14s;}
.mup-foot-legal a:hover{color:var(--mup-tang);}

/* COOKIE + CHAT */
.mup-ck-bar{position:fixed;bottom:0;left:var(--mup-sidebar);right:0;z-index:9999;background:var(--mup-dark);border-top:2px solid var(--mup-tang);padding:.9rem 2rem;display:none;align-items:center;gap:2rem;justify-content:space-between;flex-wrap:wrap;}
.mup-ck-bar p{font-size:.8rem;color:rgba(255,255,255,.3);margin:0;}
.mup-ck-bar a{color:var(--mup-tang);}
.mup-ck-btns{display:flex;gap:.5rem;flex-shrink:0;}
.mup-ck-yes{background:var(--mup-tang);color:white;font-family:var(--mup-fb);font-size:.88rem;font-weight:600;padding:.32rem .9rem;border-radius:var(--mup-r);cursor:pointer;border:none;}
.mup-ck-no{background:transparent;color:rgba(255,255,255,.3);font-size:.82rem;padding:.3rem .9rem;border:1px solid rgba(255,255,255,.12);border-radius:var(--mup-r);cursor:pointer;}
.mup-chat-fab{position:fixed;bottom:4.5rem;right:1.5rem;z-index:9990;width:50px;height:50px;background:var(--mup-tang);border-radius:50%;display:flex;align-items:center;justify-content:center;cursor:pointer;border:none;box-shadow:0 4px 20px rgba(255,107,53,.35);transition:var(--mup-ease);color:white;}
.mup-chat-fab:hover{background:var(--mup-tang2);}
.mup-chatpop{position:fixed;bottom:7rem;right:1.5rem;z-index:9989;width:290px;background:white;border:1.5px solid var(--mup-border);border-radius:var(--mup-r3);box-shadow:var(--mup-sh2);opacity:0;pointer-events:none;transform:translateY(8px) scale(.97);transition:opacity .2s,transform .22s;overflow:hidden;}
.mup-chatpop.mup-cp-on{opacity:1;pointer-events:auto;transform:none;}
.mup-chatpop-hd{background:var(--mup-tang);padding:.8rem 1.1rem;display:flex;align-items:center;justify-content:space-between;}
.mup-chatpop-nm{font-family:var(--mup-fh);font-size:.96rem;font-weight:700;font-style:italic;color:rgba(255,255,255,.75);}
.mup-chat-done{display:none;text-align:center;padding:.9rem;font-family:var(--mup-fh);font-style:italic;font-size:1rem;color:var(--mup-tang);}
.mup-chat-fi{width:100%;background:var(--mup-sand);border:1.5px solid var(--mup-border);border-radius:var(--mup-r);padding:.5rem .8rem;font-size:.84rem;color:var(--mup-dark);margin-bottom:.36rem;resize:none;transition:border-color .14s;}
.mup-chat-fi:focus{outline:none;border-color:var(--mup-tang);}
.mup-chat-send{width:100%;background:var(--mup-tang);color:white;font-family:var(--mup-fb);font-size:.9rem;font-weight:600;padding:.5rem;border-radius:var(--mup-r2);border:none;cursor:pointer;}

/* REVEAL */
.mup-reveal{opacity:0;transform:translateY(12px);transition:opacity .4s,transform .4s;}
.mup-reveal.mup-in{opacity:1;transform:none;}
.mup-result-pg{min-height:72vh;display:flex;align-items:center;justify-content:center;text-align:center;padding:8rem 3rem;background:var(--mup-cream);}

/* RESPONSIVE */
@media(max-width:960px){
  .mup-sidebar{transform:translateX(-100%);transition:transform .25s cubic-bezier(.4,0,.2,1);}
  .mup-sidebar.mup-open{transform:none;}
  .mup-mob-cls{display:block;}
  .mup-mob-toggle{display:flex;}
  .mup-content-zone{margin-left:0;}
  .mup-ck-bar{left:0;}
  .mup-hero-in{grid-template-columns:1fr;}
  .mup-hero-img-box{aspect-ratio:16/9;margin-top:2rem;}
  .mup-about-grid{grid-template-columns:1fr;}
  .mup-case-panel,.mup-case-panel.mup-flip{grid-template-columns:1fr;}
  .mup-case-panel.mup-flip .mup-case-body{order:0;}
  .mup-testi-pair{grid-template-columns:1fr;}
  .mup-faq-tri{grid-template-columns:1fr;}
  .mup-pkg-deck{grid-template-columns:1fr;}
  .mup-bld-wrap,.mup-co-wrap,.mup-svc-dt{grid-template-columns:1fr;}
  .mup-foot-main{grid-template-columns:1fr 1fr;}
  .mup-cta-in{grid-template-columns:1fr;}
}
@media(max-width:600px){
  .mup-wrap{padding:0 1.5rem;}
  .mup-svc-lattice{grid-template-columns:1fr;}
  .mup-foot-main{grid-template-columns:1fr;}
}